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Pour Into Founders

Your idea deserves more than a dream.

Education, mentorship, and community for aspiring entrepreneurs ready to build businesses that last.

Why we pour here

Talent is everywhere. Access isn't.

Plenty of people have a business idea and the drive to build it. What they're missing is the roadmap: how to structure it, price it, market it, and keep the money straight, plus people who have done it before.

Pour Into Founders gives you that roadmap, with a special heart for Black women and first-generation founders building something of their own.

  • Hands-on workshopsBusiness planning, setting up your business, pricing, marketing, and money basics, taught in plain language.
  • MentorshipGuidance from business owners and operators who have built, stumbled, and kept going.
  • A founder cohortA group of peers moving at the same pace, cheering you on and keeping you accountable.
  • Showcase momentsChances to share what you're building with the community and the people who can help it grow.
  • Partners and resourcesConnections to partners, tools, and opportunities that help you take the next step.

How it works

From idea to open for business

Apply

Tell us about you, your idea or early-stage business, and what you need most right now.

Join a cohort

Start alongside a group of founders who are building at the same time you are.

Learn and build

Work through the workshops with a mentor and put each lesson to work on your own business.

Showcase

Share your progress, celebrate what you built, and plan your next season.

Questions

Good to know

Do I need a business already?

No. Pour Into Founders is for people with an idea they are serious about and for owners in the early stages of a business.

When does the first cohort start?

The first cohort is coming soon. Dates, format, and how to apply will be posted here.

Who is the program for?

Aspiring and early-stage entrepreneurs, with a special focus on Black women and first-generation founders.

Will it be in person or online?

Format details will be shared with the first cohort announcement.

Build with us

The first cohort is on its way. Business owners who want to give back can mentor or sponsor a workshop now.